Deal count is down 30%. Average deal size has doubled. CEO turnover just hit its highest Q1 total in eight years. The financial press tracks all of it. What it doesn't track is what's happening inside the organization while the deal is being structured.

When things get really hard, do your people believe you'll have their back? No financial model fixes a loyalty deficit. Here's what I witnessed at Caliber Collisoin in 2020—and why it changed how I think about business.