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The Heart of a $1.3 Billion Bet
Shell just sold Jiffy Lube to private equity for $1.3 billion—the same month oil markets went haywire and the Middle East went back to war. The deal is done. What happens next won't show up in a press release.
Debbie Braden
Jul 133 min read


The True Cost of Savings
Every layoff solves a number on one ledger. Few leaders track what it costs on the other. A look at the belief-level damage behind 2026's layoff wave — and what it means for the deals and transitions built on top of it.
Debbie Braden
Jul 62 min read


The Return Gap is Growing
The return gap is growing. But it was there before the rollout started. Three belief gaps nobody closed before the AI implementation began.
Debbie Braden
Jun 294 min read


The Floor Cost of Leadership Direction
There's a calculator for the cost of meetings. There's no calculator for what it costs when leadership direction doesn't survive the cascade — but that cost is real, and it compounds.
Debbie Braden
Jun 222 min read
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