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ALIGN 360

Retention is strategy. Communication is key.

47% of key employees at acquired companies leave within the first year. 75% leave within the first three years due to poor communication and cultural integration. (Gallup)

In mergers and acquisitions, clear internal communication is the difference between retaining key talent and watching value walk out the door. Your transaction's success depends on maintaining productivity, preserving institutional knowledge, and creating a unified culture - all of which start with strategic employee communication.

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Star Thrower Communication's ALIGN 360 is a comprehensive internal communication strategy designed to leverage your investment's value by prioritizing what matters most: your people.

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What to expect:

1. Pre-close communication strategy

Prepare both organizations and their people for a seamless transition:

  • Map stakeholders and prioritize communications

  • Assess employee communication needs to prevent blind spots

Debbie Braden
  • Develop an aligned messaging framework for clarity and consistency

  • ​Coach executives for transparent, effective communication

  • Equip managers with tools to lead teams through change

  • Identify and address cultural gaps to prevent misalignment

  • Plan for Day 1 readiness with a clear, actionable roadmap

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2. Integration communication strategy

Sustain momentum and drive engagement post-transaction

  • Build trust through strategic, transparent engagement

  • Create a leadership communication framework to align messaging

  • Guide change through clear, reassuring communication

  • Communicate integration milestones to maintain momentum

  • Establish feedback channels for two-way dialogue and early issue detection

  • Measure and track success with data-driven tracking and optimization

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What you'll get:

Star Thrower provides the tools and framework to execute a seamless communication strategy:

  • Comprehensive internal communication timeline

  • Leadership communication toolkit to ensure executive alignment

  • Manager communication guide to empower frontline leaders

  • Employee FAQ framework for transparency and momentum

  • Integration milestone map to maintain visibility and momentum

  • Measurement dashboard to track effectiveness and course-correct

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Is ALIGN 360 right for you?

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This strategy is essential if:

  • You're planning or undergoing M&A and want to mitigate risk

  • You're concerned about retaining key talent post-acquisition

  • Cultural integration is a top priority in your deal strategy

  • You need to maintain productivity and morale during change

  • Clear, strategic employee communication is critical to success

  • You want to accelerate integration timelines without losing engagement

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Star Thrower Communication delivers the strategic framework and actionable tools to maintain clarity, confidence, and momentum through your M&A journey.

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Why Star Thrower?

We bring 20+ years of deep expertise in internal communication and change management. Unlike many consultants, we’ve been in the trenches—leading communications on both sides of an acquisition.

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At my previous company, I directed communication strategies during a large private equity merger that doubled the company’s size. I understand firsthand the complexities of integrating cultures, managing employee uncertainty, and ensuring that critical talent stays engaged.

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Our proven approach ensures your people remain informed, engaged, and aligned from Day 1 to full integration—safeguarding your deal's value every step of the way.

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Cost and timing:

Tailored to your organization's scope and size. Let's talk to discuss a custom strategy.

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All Rights Reserved.

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